Comic Book Creator Icon, Rob Liefeld, thought it couldn’t get much better when he saw his two creations, Deadpool and Cable, on the big screen in a highly anticipated Marvel/Fox film coming out later this summer. Now comes word that Liefeld now has another big reason to smile.
Liefeld’s creator/owned Extreme Universe has been picked up streaming juggernaut, Netflix. Superheroes are quickly being snatched up by major studios. Disney/Fox both have their hands on Marvel properties, Warner Bros. has the DC Comics stable of heroes, and Sony just recently got the rights to the Valiant Universe of characters.
It was only natural for Netflix to pick up the rights of a promising untapped superhero universe like Extreme. This comic book universe is home to such books as Bloodstrike, Bloodwulf, Cybrid, and Re-Gex. The Extreme Universe didn’t come cheap either. Netflix reportedly spent around seven figures to get the rights to these characters. The plan going forward is to a series of interconnected movies in the same vein as Marvel.
Marvel at the time of this article is the only studio that seems to have been able to perfect the art of the shared universe concept. Rival studios have regretfully stumbled out the gates with their shared universe. Veteran screenwriter Akiva Goldsman is spearheading a writers room to create the series of films. Goldsman is no stranger to the science fiction/superhero genre having worked on such projects Hancock, Star Trek Discovery, the upcoming live-action Teen Titans series for the DC Comics streaming service.
Netflix will look to not just compete but to create something new and exciting with the superhero concept. It will be an uphill battle for the streaming service to not only sell these new anti-heroes to casual viewers but also the geek community who mostly left these characters to collect dust in quarter bins at local comic book stores. However, this won’t be Netflix’s first investment in superhero programming. They have achieved a significant amount of success and critical praise with their handling of Marvel Comics television shows. Netflix even recently purchased comic book writer Mark Millar’s Millarworld comics too. The superhero genre doesn’t appear to be going away anytime soon. The only question is, can other studios find a way, like Marvel Studios did, to evolve the genre.